What Is the Nielsen Connected Partner Program?
The Nielsen Connected Partner Program is a network of companies servicing the retail and CPG industry. As a member of this network, PersonaPanels has an open pipeline to Nielsen’s 65,000 households – the most robust retail and shopper data in the world.
“Our connected partner approach,” says Nielsen, encourages “connections – not just connecting data, but connecting teams, vendors and media agencies to bring true open source to the retail industry.”
Let us show you how our advanced technology and Nielsen’s data can serve your research needs.